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How OFF-CUT became South London’s go-to barbershop for stylish cuts

by Fresha on April 21, 2023

Harry Dye, manager of Off-Cut’s Camberwell venue, shares insider tips on how to run a barbershop like clockwork using Fresha, and what barbershop owners can do to reliably grow their client base.

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6 tips to help you retain salon and spa staff

by Fresha on April 13, 2023

Job satisfaction is a huge factor in staff retention. Make sure your hair, beauty and wellness staff stay loyal to your business with these top tips.

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The common email marketing mistakes salons should avoid

by Fresha on March 30, 2023

We explore the most common email marketing mistakes beauty and wellness businesses should avoid to maximise their marketing success.

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How reporting can help you manage your salon business

by Fresha on March 28, 2023

Learn how to effectively manage your salon with reporting tools. Discover the benefits of tracking key metrics and making informed decisions to grow your business.

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7 email marketing strategies to boost sales

by Fresha on March 27, 2023

Email marketing is a powerful tool for salons, barbershops and spas to connect with their clients and boost sales. We unpack 7 ways to use it to supercharge your sales.

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How to run the perfect flash sale this spring

by Jacob Mager on March 24, 2023

Flash sales are one of the best ways to boost sales while attracting new clients. Let’s dive into the five best practices that’ll help you run one this spring.

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Female founder spotlight: Ella Hodgkinson, owner of A Touch of Tranquility

by Jacob Mager on March 23, 2023

Ella Hodgkinson, owner of A Touch of Tranquility, shares how she uses Fresha to grow her studio and give clients an experience that keeps them coming back.

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MARKETING

Why email marketing is essential for beauty and wellness businesses

by Fresha on March 22, 2023

We unpack what email marketing can do for beauty and wellness businesses, its key benefits, and offer tips for creating effective campaigns.

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5 ideas for salons to make the most of World Health Day

by Jacob Mager on March 20, 2023

World Health Day is the perfect time to showcase your services, promote health and wellness to your clients, and contribute to an important global cause.

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How to make the most of the spring rush

by Jacob Mager on March 16, 2023

With people eager to reinvent themselves, spring has the potential to be one of your most successful seasons. Here’s how you can prepare your business to make the most of it.

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8 ways to take salon client care to the next level

by Fresha on March 16, 2023

Creating a welcoming environment, tailoring each service, and making sure clients leave feeling relaxed and happy are key. Discover eight tips to help take your client care to the next level, from how to communicate effectively to timeliness, personalisation and much more.

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Female founder spotlight: Kerry Hutson, owner of Skiin Laser Clinic

by Jacob Mager on March 15, 2023

Kerry Huston, founder of Skiin Laser Clinic reveals how she uses Fresha to cultivate her clinic’s reputation and free up time, plus how to build a loyal client base.